Alejandro Lora

The store brings together everything the business needs to sell without leaving its own page: the catalogue customers browse, the cart, the payment and the panel where products and orders are managed.

The owner runs the business by hand: every order arrives as a message, every payment and every delivery is arranged one at a time. The store moves that work onto a page of its own, where the customer picks, pays and sees the status of their order without anyone having to reply.

A custom cabinetry company has to show the work before anyone picks up the phone. The site puts the before and after of real jobs next to each service, and closes where the decision happens: a WhatsApp message already written, or the form that books the free measurement.

The site does not sell online: it opens conversations. Every service has a page of its own, and every call to action goes to WhatsApp with the message already written for that service. All the content lives in a single source — publishing a service or changing a detail reaches the menus, the footer and the sitemap in one operation — and the whole site is generated as static HTML served from a CDN.

It is a full rewrite, in React and Next.js, of an earlier WordPress version inherited from another business. The migration is not just a change of engine: it corrects the content service by service, fixes the broken links and replaces the automatic English translation with one written by hand.

One platform holds both sides of the business: the catalogue the customer browses and the inventory the team manages are the same record. Publishing a product, adjusting its stock and setting its price is a single operation.

An order runs its whole course in there, from the moment the customer builds it to the moment it closes. Everyone on the team opens that same order and works on whatever their role allows.

The site is built so the sale happens in the conversation. Each service is explained up to the point where the visitor already knows what to ask for, and only then does the next step appear.

It reads like a catalogue and works like a service desk: eight different services come in through the same door and end up in the same place.

A match gets put together in the WhatsApp group, and that's exactly where the list gets lost: whoever asks who's playing can't find the answer someone wrote thirty messages ago. Anotate takes the list out of the chat and puts it on a link: the organizer sets the headcount and the waitlist, and everyone else signs up on their own, without coordinating with anyone.

Once the list fills up, the organizer builds the teams by dragging names between two even columns, and what gets shared in the group stops being an invitation and becomes a result instead: first the lineup, later the record of who played.

A download, a render or a backup gets cut short the moment Windows decides to sleep the machine. Displace sits in the system tray and blocks sleep for as long as you need it, without touching the system power settings.